New Algorithm Doubles Quality and Reduces Power Consumption for Mobile Video Applications

Oulu, Finland (PRWEB) June 8, 2006

Hantro announced today the release of its next generation 4200 MPEG-4 / H.263 software encoder for ARM based wireless devices. Significantly improving image quality, the encoder is particularly suited for fast movement making it ideal for implementing camcorder type applications in mobile handsets.

Reducing power consumption and CPU load by up to 10%, the encoder incorporates a new motion estimation algorithm which applies an adaptive indexed search method to reduce computational complexity and increase overall performance.

Over doubling the image quality, the new design can bring up to 3dB improvements in PSNR, which can equate to over a 30% reduction in the bitrate required for the video stream. This fact alone makes the encoder perfect for mobile applications such as video telephony, video messaging and push to view. The visual difference in quality is depicted in the image below.

This revision of our encoder really raises the bar in terms of what can be achieved within the resource limited environment of embedded design, said Eero Kaikkonen – President and CEO of Hantro. The best performance and lowest power consumption will always be realized with pure hardware acceleration however, software implementations provide significant benefits in flexibility and time to market and at Hantro we are constantly striving to deliver the best possible performance in both technologies.

About Hantro

A leader in multimedia technology for mobile devices, Hantros designs have been incorporated in over 100 million handsets worldwide with customers in the North American, EMEA and APAC markets. Provided as intellectual property and delivering optimal value and performance, Hantros portfolio includes hardware and software MPEG4, H.263, H.264/AVC and VC-1 video codecs, audio and still image codecs as well as integration platforms and applications. Uniquely positioned to deliver technology solutions for silicon providers, device manufacturers and network operators, Hantro enables camcorder, media player, video telephony, mobile TV and more. For further information please visit

# # #

Find More Cpu Press Releases

Leave a Reply