Las Vegas, Nevada (PRWEB) April 23, 2012
After years of serving some of the most recognizable clients in the state of Nevada, Las Vegas Color Graphics is proud to announce today a national sales initiative that will bring one of the countrys largest commercial printing companies to the Midwest.
Under the direction of new CEO John Scheffler, and Vice President of Sales, Nick Kennedy, Las Vegas Color Graphics will aim to enhance the commercial printing needs of clients like casinos and convention centers that can benefit from the companys experience of working with some of the largest gaming companies in the world.
Among LVCGs clients are Las Vegas heavyweights MGM, Ballys and Caesars Palace. We take pride in the relationships we have built in Las Vegas over the last 34 years and we look forward to bringing our services to clients with similar needs who can reach new heights with our quality products, said Scheffler.
Among LVCGs most innovative tools is its Verified system. Verified was developed to streamline the data processing steps involved in generating variable data mail campaigns. Through the standardization of inputs, Verified is able to quickly generate mail file counts, exposure reports and many other detailed campaign metrics. Verified further automates the variable data programming steps required in order to create very personalized direct mail pieces.
Verified takes the game of chance out of complex printing projects, said Kennedy. We are in our third year with this system and our customers positive response is all we need to know that it is working.
Scheffler says that the benefits of the Verified system are four-fold: