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New Media Company Formed to Launch TechSpend, Offering Advisory Services, Research, Tools and News

New York (PRWEB) April 10, 2006

TechSpend, LLC., a new company formed through a partnership between Modern Media Partners LLC, Deal Architect and Stamford Research, announced today the launch of an integrated media platform focused on negotiating IT contracts and managing IT vendor relationships. TechSpend’s website (, blog and eNewsletter provide advisory services, research, downloadable tools, news and best practices.

“IT buying professionals are hungry for the information that will empower them to source and negotiate contracts and manage vendor relationships more cost effectively,” said Vinnie Mirchandani, former Gartner analyst and TechSpend Editor. “In 2005, IT organizations in the U.S. spent roughly $ 1.7 trillion on technology and telecom. With disruptive technologies, vendors and practices, buyers can take a significant bite out of this spend.”

Mirchandini, who launched the successful DealArchitect blog in 2005, will spearhead the brand’s editorial product, while Albert F. Case, Jr., a former Gartner division president, will serve as publisher. Sales and marketing services will be provided by Modern Media, a media outsourcing services provider.

The brand will cover service level agreements, RFIs, RFPs, proposals, procurement policies and procedures, as well as provide access to downloadable tools for evaluation and technology management, ASP services, advisory reports, consultations and document reviews, conferences and online seminars, white papers, newsletters and blogs.

“At TechSpend, we’ll give IT buyers guidelines, tools and techniques for rooting out the best contract terms and conditions, the best prices and the best services levels from IT vendors, “ explained Case. “TechSpend members will be able to tap into the years of experience we have negotiating billions of dollars worth of IT procurement.”

TechSpend offers IT buyers free access to news, blogs and enewsletters. With a TechSpend individual or enterprise membership, readers gain access to in-depth research reports and individual advisory services, depending on the membership level purchased. Special charter membership rates and a free downloadable tool are available throughout the month of April. See for details.

For news and feature story ideas, contact Maryann Jones Thompson, Editor, at maryannt @

For sponsorship information, contact Dawn Briggs, VP of Sales, at dawn @

About TechSpend

TechSpend’s mission is to help enterprise IT buyers source and negotiate technology and service contracts, and manage their vendor relationships. TechSpend blends industry analysis and low-cost IT procurement advice with independent media, providing market and negotiating intelligence, IT vendor management news and information, and evaluation and technology management tools. TechSpend helps IT buyers reduce the time and cost to procure technology, increase the effectiveness of the IT contracting process, and manage IT vendors to specific service levels. TechSpend is the multi-media joint venture of Modern Media Partners, Deal Architect and Stamford Research.

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